It's that time again. It's time for the kids to go back to school and for your life to go back to normal for the next 9 months. Speaking of normal, what is normal for you? We did a marketing campaign a few years back where we asked pharmacy owners if they were normal. Some of the responses were humerous.
One owner said if "Running around all day like a chicken without a head is normal, then I'm normal." Another said, "I get up do my family duties and then head off to the pharmacy with the thought that I won't see my family again until the next morning. If that's normal, then I guess I'm normal." Finally, a young lady said to us that "If being able to spend time the way I want to is like chasing rainbows and unicorns, then I'm pretty much normal."
All of these examples are humerous, but they are sad as well. The questions that come to my mind when I think about this are: Why don't most pharmacy owners have the time for the things they feel are most important? Why can't pharmacy owners have their proverbial cake and eat it too? Is it too much to ask for pharmacy owners to have the life they want to live?
I think the answers to this require pharmacy owners to go back to school.Read More